In today's world, getting new customers and retaining existing customers has become very challenging. Customer facing aspects involve complex sales, marketing and service processes that need to be managed optimally in order to grow a business. Customer Relationship Management (CRM) systems that enable these processes are required to be implemented in a way that helps customers receive faster return on their investment. Since the CRM systems manage customer facing aspects of the business, it is critical that the changes these systems bring are adopted rapidly by the employees and the customers.

CRM improves employee efficiency, allows you gain a complete view of your to customer at any time and has advanced reporting functionality which provides a crucial basis for sales planning, marketing investment and tracking. It is about understanding the buying habits and preferences of your customers and prospects so you can:

• Build and stre ngthen customer relationships to keep them coming back
• Provide value-added services that are difficult for competitors to duplicate
• Improve your product development and service delivery processes
• Increase your staff's awareness of customer needs
• Reduce customer frustration by not asking the same questions over and over

By effectively integrating your marketing, sales and customer service functions, a good CRM system makes it easier for everyone inside your company to work together and share critical information.

By effectively integrating your marketing, sales and customer service functions, a good CRM system makes it easier for everyone inside your company to work together and share critical information.

An effective CRM system empowers your customers and prospects to do business with you – the way they choose! Imagine connecting your customers to your employees and business partners across any department, through any process and via any communication device – phone, fax, email and internet.

Our CRM team is well versed with business, processes, technical and user aspects of CRM implementations. Years of diverse CRM experience of our professionals covers the whole spectrum of CRM.

• Sage ACT
• Microsoft Dynamics CRM

For a top-class solution to meet your business requirements, please contact CITS today at info@cartelsolutions.com on or submit your interest in Customer Relationship Management online.